Product & Design leader

I believe in driving business growth through a user-centric approach

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Ather Nawaz
Ather Nawaz profile picture

Experienced leader
14+ years of experience.
Product, UX Strategist and Educator.

My Design Belief

#1 – Effective Product Management through vision and strategy

I believe in effective Product Management through vision and strategy. Be stubborn on vision but flexible on details.

#2 – Balancing users and business

I believe in the advocacy of users, however constantly reflecting on business values through the process of development.

#3 – Understand the problem

I believe that spending more time on understanding the problem  saves lots of time, and gives a better solution.

#4 – Designing for humans

All the solutions are solving human problems. I believe that we need to keep that in mind when we are designing any solution

#5 – Designing with purpose

I believe in designing with purpose. In the core of any solution is a purpose which the solution fulfils

Design Thinking

Thinking like a designer can transform the way organizations develop products, services, processes, and strategy. This approach, which is known as design thinking, brings together what is desirable from a human point of view with what is technologically feasible and economically viable.

Design Thinking

About Me

I've transitioned to product leadership, leveraging my passion for driving impactful strategies. With a background in managing digital experiences for business and end-users, I focus on design enablement through vision and strategy. I advocate for users while aligning design with business values. Prioritizing product delivery, I uphold transparency and authenticity in my leadership approach.

Passion is everything

If you don't enjoy what you are doing - move. You are not a tree. One way to inspire yourself is to be surrounded by motivated people who enjoy what they do.

Keep the Learning mode ON

Learn new knowledge and always challenge yourself with something new. I value building capabilities through learning and training.

Embrace creativity

I believe that all humans are born creative. Find your niche. It's a matter of putting focus and training your brain to different activities. It could be making family videos, putting hinna on hands, or becoming a yoga teacher.

Transparency and authenticity

I value transparency and authenticity of processes and communication.  Being open about challenges and opportunities.